Reed
Fife
On-Premise Specialist, San Francisco

With nearly 20 years of service industry experience, Reed cut his teeth in Seattle where he grew up before relocating to San Francisco. Reed has built a deep connection to the bar and restaurant industry in both Seattle and San Francisco. His well-rounded experience includes notable restaurant and craft cocktail bar establishments in both Seattle and San Francisco. Reed has been on all sides of the restaurant and bar world, including serving, bartending, bar management, craft cocktail creation, as well as wine and spirits list curation. Reed earned his BA in Theatrical Studies from the University of Washington and enjoys attending live theatre as often as possible. Reed plays soccer, relishes in watching Seattle sports and loves to cook. Much of his free time is spent with friends, family, and taking his rescue pup, Lupe, to the beach or on beautiful Bay Area hikes.